MISSOULA, Mont. (AP) — The University of Montana has promoted associate athletic director Kent Haslam to the position of athletic director.

UM President Royce Engstrom says Haslam will begin his duties on Monday.

Haslam takes over for Jim O'Day, who was relieved of his duties in late March as two football players faced allegations of sexual assault. One has since pleaded guilty.

Haslam says he plans to operate a department that is "anchored in integrity and focused on academic success, athletic excellence and community service."

Haslam has served as associate athletic director for development since January 2006, splitting his duties between athletics and the UM Foundation. Before that, he worked six years as associate athletic director for external operations at Northern Arizona.